People are busier and busier. We’re asked to do more with the same amount of time. Our schedules are crammed. We don’t know how we’re going to get it all done. Some days, there’s barely time to eat.
At the same time, our tastes are changing. Literally. People are demanding higher quality foods that are healthier, properly prepared, and safely served. We want value. We want things to look good and taste good. And we want them to be as convenient as possible. That’s why…
Grab-n-Go is the Wave of the Future
According to the North American Association of Food Equipment Manufacturers, the grab-n-go market grew at a rate of 3.6% from 2013 to 2014, and this figure will continue to grow over the coming years. In fact, NAFEM predicts the food-on-the-go market will outpace the overall growth of foodservice programs. These means more and more Americans will get their food from heated or chilled merchandisers or refrigerated display cases.
To further underscore the movement toward grab-n-go, consider these points from Foster Fable in his recent article in FEDA News & Views:
1) Self-serve, grab-n-go food delivery is popular.
2) It fulfills customers’ desires to see a wide range of offerings and make their own selections without any pressure.
3) And there’s broad availability of attractive, European-designed display cases that many see as “works of art.”
Considering the trends and points listed above, is it far-fetched to consider adding a refrigerated display case to your retail location? Can you make additional revenue by offering quick and convenient food items to your customers? Whether you’re a C-store, drug store, or even a grocery considering the potential of new point-of-sale profit centers, the availability of versatile, stylish, and functional grab-n-go display cases has never been easier.
In the past, we’ve highlighted the Italiana from ORION by Clabo. It’s versatile. It has a smaller footprint. And it’s great for high-volume North American demands, all while offering a stylish, Italian flair. The Italiana is proof that grab-n-go can be glamorous.
As proof of it’s versatility, it comes in both open and combi models for added applications. Learn more about the benefits of the Italiana and how it will fit into your space by viewing the Italiana cut sheets.